Bernard Success 2005

Message from 117 editorial teams:
Bernard tickles journalists´palate

Humpolec, Prague  22 September 2005 – The Bernard brand won a distinguished award – it was placed third in the journalistic survey Our Beer 2005, organised as a part of the prestigious competition Czech Beer of 2005. Our Beer 2005 is the only assessment of individual beer brands popularity held annually by the Czech Beer and Malt Association in cooperation with media from the whole Czech Republic. The journalists who take part in voting select 5 brands from a list of beers produced in the Czech Republic and the final ranking is determined according to the sum total of all votes.
“Bernard is a premium brand with a relatively small market share. We are a precious spice on the Czech beer market“, said Stanislav Bernard, smiling, and added, “This makes the excellent perception of the brand stand out even more in contrast with beer giants.”
The ranking was decided by the record-breaking number of 117 representatives of newspapers, magazines, TV and radio stations, electronic media as well as freelance journalists. Bernard succeeded among 68 nominated beer brands, which is by far the highest number in the existing survey history.
We organise the beer quality competition not only among experts, but we are also interested in the opinion that media have about our beer – both the evaluations are a certain measure and signal for consumers as well as producers,“ said Jan Veselý, the Chairman of the Czech Beer and Malt Association

The end of the press release.

 

For more information, please, contact:
Mgr.Zdeněk Mikulášek, Telephone: 565 532 407, 606 622 328
pivovar@bernard.cz, www.bernard.cz                                                                                                                   
Ing. Josef Vacl, CSc. Port spol.s.r.o., Telephone:286 889 118, 777 317 606
jvacl@centrum.cz
Ing. Jan Vesel,Český svaz pivovarů a sladoven /the Czech Beer and Malt Association/, Telephone:224 914 566

jan.vesely@cspas.cz